Artists don’t get paid for the Super Bowl halftime show, but this year Rihanna found a way to cash in by shamelessly promoting her own beauty brand during her performance, Your Content has learned.
Halftime headliners don’t technically get paid for their performance.
But the B*tch Better Have My Money singer didn’t miss the chance to cash in on her big moment by plugging her Fenty Beauty brand during the show.
A 30-second ad can cost between $6 million and $7 million,‘according to FLIPBOARD.
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